Create powerful in-app
messaging with impact
Launch targeted in-app campaigns like announcements and product tours without engineering help.
How Flows works for product marketing
Leverage the power of Flows to create engaging in-app campaigns that drive user awareness and adoption of your features.
In-app announcements and banners
Build targeted experiences to promote new features, events, or offers. Use segmentation to deliver these messages to exactly the users who need to see them. Because everything lives in Flows, you can update the content or design at any time without a code deploy.
Fully customizable UI components
Start quickly with built-in UI elements like tooltips, hints and modals designed for engagement. Need a unique look? Build your own styling and logic to match your product’s brand. Flows APIs give you the power to build anything you need.
Integrated workflows
Integrate product marketing campaigns into larger user journeys. For instance, you might show an upsell banner only after a user completes onboarding, or follow a new feature announcement with a tutorial. Flows lets you sequence these touchpoints in a single workflow for maximum impact
Embeddable components
Embed UI elements directly into your application without needing to update code or re-deploying.
Designed for unlimited customizability
Flows is designed to be a “Headless product adoption platform”. We’ll focus on user state problems, so you can focus on your own product.
Questions and Answers
Flows is a product adoption platform that simplifies product marketing by enabling teams to launch in-app campaigns that engage users. Integrate Flows to create targeted announcements, banners, and tutorials to boost awareness and adoption of your features. The visual editor lets non-developers design and update campaigns without code, while developers can still add custom UI components if needed
You don’t need to know how to code to start creating user onboarding flows with Flows. Once you integrate our SDK, you can use our visual editor to create and manage workflows without writing any code.
However, Flows is a “Headless product adoption platform”, so having a front-end developer on your team can be beneficial to fully leverage its customization capabilities by creating custom UI components for your workflows.
Flows are designed to be a “Headless product adoption platform“. This means that you can create your own UI components with custom styling and logic to create a native experience for your users. You can also use our built-in components to get started quickly.
Flows is free for up to 250 monthly tracked users (MTUs). After that, the pricing starts at $0.1 per MTU. Our pricing is volume based, so the more active users you have, the less you pay per user. For more information, check out our pricing page.
Build anything with Flows
Build the product marketing experiences you've always wanted