The better way to build
product adoption

Flows is a fully customizable product adoption platform for modern companies building onboarding and user engagement experiences.

Start building for free

All-purpose adoption platform

User onboarding

Build engaging onboarding flows that guide users to value and drive activation.

Feature adoption

Support releases with engaging announcements, embeddable banners, and guides.

Product-led growth

Build growth loops to drive KPIs and increase the effect of sales, support and marketing efforts.

Easy to get started

You don’t need to be a developer to start building your product adoption experiences with Flows. Publish your first onboarding in minutes.

Everything you need out of the box

Industry proven formfactors at your fingertips.
Ready to be customized to feel native to your product.

Tooltip

Guide users exactly where they need to go.

Modal

Catch attention to announce important information.

Multi-step tour

Guide users step-by-step through your product.

01

Install the SDK

Get started in minutes with our SDKs and templates. No complex setup required.

02

Create a workflow

Want to create a product tour or show an announcement? We make that easy.

03

Choose who can see it

Target each workflow to specific user segments. Show the right message to the right people.

Made to be customized

Our headless architecture lets you customize every part of your adoption experience without worrying about complex user states.

Embeddable components

Render inline components directly within your app’s UI. Don’t just put tooltips over your product.

See example

Custom UI components

Leverage our APIs and your design system for full control. Build your own components and create a native experience.

See example

...and so much more!

Localization (soon)

Support any language or locale to reach a global audience.

Segmentation

Target specific users or companies based on properties or behavior.

Versioning

Deploy, audit, and restore your changes across environments.

Analytics

Understand how users interact with your workflows.

Environments

Test workflows on staging before deploying them to production.

Actions

Trigger actions based on user behavior.

Workflow logic

Branch, filter, and control the path of your workflows.

Privacy first

Built with privacy in mind. Minimizing data collection.

Build anything
with Flows

Learn how to do almost anything in Flows, from simple onboarding checklists to complex onboarding solutions.

View all examples

Enterprise upsell

Nudge users to upgrade with an in-page promotion card

Tour

Guide users along their journey through your product

Floating checklist

Interactive list of suggested setup actions the user can take. Floating in the corner of the screen.

Card

A custom card component built to render content inside your product, not above it.

Embedded tips

Inline contextual tips to help users learn about product and UI concepts

Hint

Self-guided contextual hints that help with feature discovery and education.

New feature card

Announce new features or updates with a card that shows up in your app’s sidebar.

Interactive feature announcement

Show how your new feature works instead of just telling users about it.

Get started today!

Build the product adoption experiences you've always wanted.

Get started for free

The better way to build product adoption